Marketing

Defining Your Market

March 2, 2019

Defining your target market is critical if you plan on any measure of success in your business. A solid foundation for your business requires that one of the first things – if notĀ THEĀ first thing you need to do is to – DEFINE YOUR TARGET MARKET! In laymen’s terms, that means you need to figure out […]

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Revolution of Digital Marketing

February 2, 2019

Digital Marketing is the most commonly used term for online marketing and it has several advantages over traditional offline marketing. With the help internet and mobile devices customer these days have access to information from anywhere in the world. Marketers these days use digital tactics to attract and convert audiences online. This new age marketing […]

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Market Timing and Market Forecasting

November 2, 2018

Many have come to learn that the old ‘buy and hold’ strategy can be a costly one. Stories abound of those who have found the value of their portfolio has only broken even (or lost value) after holding for several years. The financial crisis of 2008 highlights one of several historical periods where investors have […]

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